Woodpecker.co for B2B Lead Generation Agencies

In the renaissance of cold emailing, some companies made outbound lead generation the core of their business. We call them lead generation agencies, as they offer the service of generating B2B leads for the sales teams of their client companies.

The agencies send numerous emails and follow-ups in behalf of their clients. Managing so many cold email campaigns at the same time can be a real drag. That’s why we’ve implemented a separate set of features dedicated to lead generation agencies in Woodpecker.co. Here’s how you can handle all your clients’ campaigns within Woodpecker’s agency panel.

Continue reading

7 Things We Learned Builiding an Animated Landing Page for our SaaS

Normally, I write about cold emails but this week is about something completely different. I’m going to tell you the story of our new landing page – have you seen it already? You lose a lot if you haven’t, believe me. Anyway, I hope this story and the 7 things we learned from it will help you in the process of creating landing pages for your own start-up.

Continue reading

How Your Emails & Followups Will Be Sent by Woodpecker

I have sent a test campaign from Woodpecker, but it looks like it sends the emails very slowly…,” said Till – one of our beta testers. He sounded disappointed. We were surprised that he saw it as a drawback. We didn’t realize that we see it as an advantage because we know exactly how Woodpecker works. Once we explained to Till how the emails are sent and why, he found it very interesting and he said that would be a great topic for a blog post.

So this one’s for you, Till! 😉 And for all those who are not really sure how it works right now, I’m going to explain how Woodpecker sends your emails and follow-ups, and why it works this way.

Continue reading

How to Carry Out A/B Testing of Cold Email Copy in Woodpecker?

In the previous article, I showed how to A/B test cold email copy for better results. Basically, we all know how to do it. But we also realize that it takes a lot of time to carry out a split test by hand, plus track and analyze the results afterward. So the question is: how to do it possibly quickly and conveniently? Let me show you how we handle it using Woodpecker.

Continue reading

How to Make My Cold Emails Personal? Vol. 3 Tools

Ok, so we’ve done some research on our prospects and we’ve prepared our tailor-made copy. How do we combine the two, so we don’t have to copy & paste each piece of information one by one from our contact base to each message when it comes to sending our cold emails? Here are two tools that can help you carry out highly personalized outreach at scale.

Continue reading