What Does “Ideal” Really Mean in the Ideal Customer Profile?

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We treat ICP (ideal customer profile) seriously at Woodpecker. We constantly work on the profile and try to keep it updated. That’s not an easy task, because the profile evolves as the company grows and the business situation changes. Our Customer Success Team runs regular meetings concerning ICP. On one of those meetings, we realized that the “ideal” may actually be a set of various traits, depending on the point of view. See what we’ve figured out in terms of defining our ideal customer profile.

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What is SPF & DKIM?
And Why You Want to Have It Set Up

nagłowek-dkim_i_spf38-01This is serious. This is about your email deliverability. I know from my own experience that these acronyms may sound unfamiliar, scary and may seem totally uninteresting. Or maybe they sound familiar, but you never cared enough to check what they really are.

Either way, it’s time to learn a bit about SPF & DKIM and set them up in your DNS records for your mail server, if you want to have a better control over your email deliverability.

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Better UX at Woodpecker.co: Add, Manage & Delete Prospects

Dear users, have you ever gone crazy while trying to manage your prospect base in Woodpecker? If so, you should keep reading. Lately we’ve introduced some massive improvements into Woodpecker’s interface to improve the UX. Now our users can easily and safely add, manage, and delete their prospects’ data. Here’s what’s new and how it’s better than before.

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8 Tips for Successful Sales Approach According to Muhammad Ali’s Rules for Victory

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American former professional boxer. Widely considered one of the greatest heavyweights in the history of sport. One of the most recognized sportsmen of all time. Recently he passed away, but left great learnings and approach that should be a motivation for all of us. This is a post inspired by and dedicated to one of the greatest people of all time. Today, Muhammad Ali will teach you, sales folks, how to be successful in your own sales ring!

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This is a guest post by Emilia Mosiewicz – Sales Director at LiveChat.

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Woodpecker Meeting I – or What We Did after Getting Our First 150 Customers

In June, we decided we should celebrate once we get 100 customers. That’s a milestone for a SaaS startup, and we were getting closer and closer to the magic number. We bought a bottle of champagne and put it on the top shelf of our office fridge – to let it cool down and wait for the big moment. Here’s what we did when we hit the first hundred and afterwards.

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How to Overcome 3 Common Sales Objections & Close More Deals

“Your price is too high… I’d buy, if only you had feature X… We already use a software for this…” – we all hear that sometimes while talking to our prospects. Check out the advice from Steli Efti of Close.io on how to handle 3 common sales objections: the pricing objection, the feature objection, and the change objection in your conversations with potential customers. 

Now let’s give Steli the floor. 🙂

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