A Quick Guide to Ramping Up Lead Generation on Twitter

Well-run social media accounts can boost your lead generation. This is a premise our guest writer for today argues. And rightly so, Twitter positions well in Google, so prospects who google your brand stumble on your Twitter account too, as I’ve written before. Then, it’s powerful as a prospect warm-up method. But how to boost your lead generation organically?

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These Are 6 Tips to Shape Outbound Sales in 2019

A picture of a person flying a rocket with 2019 on it

It’s almost time to say goodbye to 2018 and welcome 2019. The end of the year is fast approaching. 2018 has flown by and with year-end closing in, it’s time to start making plans for the future.

Looking back at the passing year, we can definitely say that there’s been a lot going on; from a worldwide concern about personal data protection, through a data-driven approach to selling, to an all-bound lead generation and “smarketing”.

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A day in the Life of Woodpecker’s Business Development Team

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Business development team is a crucial element of a SaaS company like Woodpecker. It plays an important role in business growth and revenue generation. Let’s take a look at the backstage of their job.

I’ve prepared this post in collaboration with Yurii Veremchuk, the Head of our Business Development Team, who shared some first-hand insights into the day-to-day work of his team and the challenges they face, described the tools that improve their efficiency, and gave his advice for B2B sales newbies.

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5 Ways our Sales Team Cooperates with Marketing for Better Lead Generation

people in boat representing marketing and sales alignment

Marketing and sales used to be portrayed in stark contrast. Nowadays, there’s an ongoing trend to go for “sales and marketing alignment” — that is, making the two teams work together. There’s little information on how to do it exactly. Many focus on improving the flow of information between the two departments. Is that all that can be done?

Today, I’ll show you a couple of ways the Woodpecker marketing and sales teams cooperate to create a streamlined lead generation process.

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How We Use Woodpecker for Inbound Sales

how-to-use-woodpecker-for-inbound-illustration-of-people

I write a lot about cold email outreach automation, which is a part of outbound sales. But today I’ve got something quite different that I want to share with you. I want to show you how our own inbound sales team uses Woodpecker to contact people who have signed up for a free trial. This is something I believe played a huge role in getting Woodpecker from 1 to 1000 B2B customers in 2,5 years. Keep reading to learn more about the whole process and see some email templates.

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