Introducing If-Campaigns: Send Follow-ups in Response to Recipient’s Action

illustration of app update a feather unedr maintenance

Today I’d like to share some exciting news with you. We’re releasing a new campaign model that will allow you to send follow-ups triggered by the action your prospect takes to add even more personalization to your campaigns.

If-campaigns, as the new model is called, are now available for all users. Let me explain to you how they work and what a breakthrough they are for your follow-up strategy and email deliverability.

Continue reading

2 Quick Tricks to Speed Up
a Cold Email Campaign in Woodpecker

how to increase cold email sending illustration

I get it. You’ve connected your email address, wrote an outstanding email sequence, uploaded a long list of verified prospects and conducted a 5-minute campaign audit to check if everything’s right, but Woodpecker has sent very few of your emails so far. Let’s go through all the steps together and discover what can be improved to boost your sending.

Continue reading

A day in the Life of Woodpecker’s Sales Development Team

A picture that shows an alarm clock

Sales development team is a crucial element of a SaaS company like Woodpecker. It plays an important role in business growth and revenue generation. Let’s take a look at the backstage of their job.

I’ve prepared this post in collaboration with Yurii Veremchuk, the Head of our Sales Development Team, who shared some first-hand insights into the day-to-day work of his team and the challenges they face, described the tools that improve their efficiency, and gave his advice for B2B sales newbies.

Continue reading

Working at Woodpecker: 3 Principles We Stand By

Woodpecker.co team illsutration

Recently our CEO Matt Tarczynski, together with two other start-up founders, took part in an interview broadcasted by Radio Wroclaw. They engaged in an interesting discussion about modern labor market trends, the role of a leader in the modern world and Millennials’ attitude towards work, money, and life in general.

Between the lines, Matt gave some first-hand insights about the core values we live by in Woodpecker. Read more what principles we cherish at Woodpecker.

Continue reading

Woodpecker Meeting III – We Can Call it a Tradition

Woodpecker Meeting 3 in a graphic form

Even though two months have lapsed, I’d like to recap you on the third Woodpecker Meeting that took place on May 25, 2018, a single day when we all meet together to celebrate and listen to team presentations. It has slowly but surely become a custom for the Woodpecker team. The first meeting was set up to celebrate reaching 150 premium users, the second one — 800. Read more to find out what we discussed in the third one.

Continue reading

What is GDPR-encryption and Why Did We Add It?

illustration of app update a feather unedr maintenance

Woodpecker has committed itself to help you comply with the General Data Protection Regulation as evident in the GDPR compliance available on the main website.

To deliver on that promise, we’ve recently added a new feature to the Woodpecker app.

A feature that makes it easier for you to run a GDPR-compliant email campaign and safely process personal data of your prospects in Woodpecker.

Continue reading