Most of you use more than one tool while doing outbound. You qualify leads in your favorite CRM, store the info about your prospects in Google Sheets, schedule meetings in Calendly, etc. Managing multiple apps means that you have different pieces of info scattered all over the apps. To keep the info up to date in every app, you need to update manually update it in each app.
To avoid this kind of laborious work, you may wish to synchronize the apps so that you don’t have to copy and paste information by hand. Thankfully, there is a way to do that. Use a dedicated tool, for example, Zapier.