The Better You Know How Email Works, the Higher Your Open Rate

the wizzard of high reply rate

There’s a reason why we have 20+ email deliverability articles published on this blog. In order to be a pro at cold emailing and get outstanding results, you need to know how email works. Knowing how email works, however, doesn’t mean writing the best email template out there. It goes well beyond email copy. It means knowing how email is sent and using this knowledge to schedule campaigns.

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