Cold Email Deliverability: There Is Still A Lot to Learn – Webinar Recap

deliverability and connected terms illustration

Not so long ago, we organized a deliverability webinar, which some of you might have had a chance to watch live. Deliverability plays a crucial role in the effectiveness of cold email campaigns, so no wonder it’s such a hot topic. Our Woodpecker Team Members, Margaret and Mike, talked about three layers of deliverability: technical settings, email copy, and campaign settings in Woodpecker. In today’s blog post, we answer the 8 top deliverability questions that were raised during the webinar.

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How to Warm Up My Domain Before Email Outreach

It’s not news for you that we need to warm up an email address. It’s actually one of the first things you need to do before you get on email outreach. But an email address isn’t the only thing that needs a bit of prep. We need to warm up a fresh domain too.

Warming up a domain resembles warming up an email address. Yet, a newly registered domain warm-up takes way longer than that of any mailbox. Don’t worry though. The steps you take to prepare a domain for outreach are pretty similar to the ones you go through with a new email address.

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