Follow-up After a Form Submission: How to Convert Inbound Leads Into Sales
Vol. 2

Follow-up emails series cover photo 2

Lead forms have become a website staple. They don’t require a lot of effort on our part. We just put them up, make sure they comply with GDPR or any other law that’s binding in our country and then, reach out to those who filled out a contact form. But do you know how to convert leads who submitted a form into customers? Keep reading to learn how to do that.

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Follow-up After a Webinar: How to Convert Inbound Leads Into Sales Vol. 1

Follow-up email series cover photo

I’m sure you can agree that webinars are time-consuming and stressful. Not only do you have to carefully plan the whole thing out, but you also need to oversee a lot of things, such as recording & sound quality, take care of the Internet connection, plus you need to make sure there’s enough space for everyone to attend the webinar.

But it’s all worth when you aim to increase sales. The number of people that will convert into customers can be astounding (providing you invited the sort of crowd that matches your ICP). How to make that happen?

I have three words for you: a follow-up email sequence.

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