This is serious. This is about your email deliverability. I know from my own experience that these acronyms may sound unfamiliar, scary and may seem totally uninteresting. Or maybe they sound familiar, but you never cared enough to check what they really are.
Either way, it’s time to learn a bit about SPF & DKIM and set them up in your DNS records for your mail server, if you want to have a better control over your email deliverability.
Quality cold emailing is a skill to be learned. It cannot be learned overnight. It takes months and years to learn how to write and send cold emails that work. And the learning never stops, really. It’s a process of constant improvement. And during the process, you constantly look for guidance, inspiration, and advice based on experience. Below, I’m sharing with you my list of 8 cold emailing resources including books, ebooks, and blogs that are helping me in my learning process.