Lean Approach to Email Outreach, or How Big Should My Cold Email Campaign Be?

Our users sometimes report to us that they couldn’t find enough time to run their outbound campaigns. Yes, a well-thought-out cold email campaign takes some time to get prepared. But what we often observe is that cold email senders want to go large from the very beginning: have a prospect base including thousands of addresses, an 8-touch email sequence with A/B testing, and so on. In this post, I’m going to show you why it’s more beneficial to start small. Check out what we call the lean approach to cold email, and why it’s worth testing.

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Prospect List Building Tools Review Vol. 9: Find That Email

We’re getting back with our Prospect List Building Tools series. It’s vol. 9, in which we’re presenting the tool called Find That Email. I’ve had the pleasure to interview Sagi Strauss  the founder of the service, who told me more about himself and the tool he’s been creating. Keep reading to learn how you could use Find That Email in your cold outreach workflow.

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How to Find Ideal Prospects in Quickreach.io and Export Them to Woodpecker

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For effective cold email campaigns you need perfectly selected prospects. In an ideal case scenario, you should be able to browse people’s profiles to pick only those who match your ICP. Quickreach allows you to do that. And now, Quickreach integrated with Woodpecker to enable you to push those carefully picked prospects to Woodpecker with just two clicks.

This way, you’re able to save time on each of the three prospecting stages: searching for prospects, managing your prospect base, and managing your email outreach. Check how the integration works and how you can use it to safely add new contacts to your campaigns in Woodpecker.

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11 Things You Need to Change to Get More from Your Email Outreach in 2017

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We’ve got 2017. It’s been 6 years since the publication of Predictable Revenue. Whereas the basic presumptions about sales and growth made in the book are still valid, outbound messaging has changed a lot over the years. What used to work fine for email outreach in 2011, probably won’t work as well nowadays.

If you feel like outbound lead generation and proactive selling are not working for you as well as they are praised to be working, you should catch up with the ongoing changes taking place in outbound sales. Here’s what to pay attention to in your cold outreach to make it work in 2017.

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15 Places Where You Can Find B2B Leads, Other than LinkedIn

If someone made a list of the “most commonly used sources of b2b leads”, LinkedIn would be undisputable #1 on that list. And that’s understandable. LinkedIn is a mine of information about businesses and people connected with those businesses. But there are also other platforms including collections of companies, divided into categories, where you can find ideal prospects along with some reference points for your cold email campaigns.

Here are 15 places on the web where you can find SaaS companies, startups, software houses, marketing experts and other companies that will match your Ideal Customer Profile.

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3 Ways to Get a Quality List of Sales Leads

Question: Is there a golden way for getting a quality contact list of sales leads? The answer, sad but true: No, there isn’t. But there are at least three good enough ways worth trying. All of them have their pros and cons. Not all of them will match your particular process of generating sales leads. The key is to choose those that work best for you and your company. Here’s a short analysis of the three ways to help you decide where to start from.

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Prospect List Building Tools Review Vol. 6: LeadIQ

Prospect List Building Tools Review is back. This time, we checked out LeadIQ – a prospecting tool created in San Francisco. I interviewed Cole Fox, their Chief Sales Hacker, and found out how to build extended, up-to-date lists of prospects including more than just names and emails. Meet Cole and discover another smart plugin for outbound prospect list building.

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25 Tools & Services for Outbound Prospect List Building

Prospect list building is a crucial part of outbound sales process. The first step is defining your ideal customer profile (ICP). But as soon as you’ve done that, you actually need to find the right accounts, people and their contact details. Here’s a tool stack for the step two. A collection of outbound prospect list building tools and services that will help you regularly feed Woodpecker with fresh contacts.

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Prospect List Building Tools Review Vol. 5: Anymail finder

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And here we go with the fifth part of our Prospect List Building Tools series. Meet Pardeep Kullar and Joe d’Elia, who have created and are developing Anymail finder. Learn about the Chrome plugin that will help you build targeted email lists while visiting prospects websites. Discover a tool that will find email addresses in bulk for a list of names and companies you’ve prepared in a spreadsheet.

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