How Leadberry Automates Email Outreach with Woodpecker

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There’s a group of prospects that visit your website at least once but they don’t take any action whatsoever. They don’t sign up for a free trial, they don’t sign up for a newsletter. Sometimes they might do that out of distraction, heavy workload, or absent-mindedness rather than them not liking your offer.

Zoltan Gero, our guest writer for today, believes it’s a perfect reason  a trigger to contact those prospects by sending them a not-so-cold email campaign. He describes a step-by-step process of contacting those companies using Leadberry and Woodpecker integration via Zapier.

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A Guide to Personalized Email Using Individual Videos and GIFs

As I’ve said in the previous post, cold emailing isn’t easy. You need to run many tests, see what works and what doesn’t, until you find your own take on the process. Also, you’re competing for prospect’s attention with other “cold emailers”. To win, you may like to borrow practices from other email senders, be that email marketers.

Julia Samoilenko, Marketing Manager at Chanty, wrote a guest post about using videos and GIFs in email, an on-trend practice among email marketers. Of course, it won’t work on every group of prospects, but some of you may want to test it out. Maybe in follow-up emails?

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10 Reasons Why Your Outreach Emails Are Getting No Response

This week we have a guest post by Nina Cvijovic, who is a researcher and writer at Etools. Nina analyzed 10 reasons why your outbound email campaigns may not be reaching the response rate you expect them to, or are not generating any responses at all. Either way, there’s always a field for improvement in cold emailing. So go through the 10 checkpoints below, and read some advice on how your response rates can be improved.

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8 Tips for Successful Sales Approach According to Muhammad Ali’s Rules for Victory

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American former professional boxer. Widely considered one of the greatest heavyweights in the history of sport. One of the most recognized sportsmen of all time. Recently he passed away, but left great learnings and approach that should be a motivation for all of us. This is a post inspired by and dedicated to one of the greatest people of all time. Today, Muhammad Ali will teach you, sales folks, how to be successful in your own sales ring!

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This is a guest post by Emilia Mosiewicz – Sales Director at LiveChat.

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How to Overcome 3 Common Sales Objections & Close More Deals

“Your price is too high… I’d buy, if only you had feature X… We already use a software for this…” – we all hear that sometimes while talking to our prospects. Check out the advice from Steli Efti of Close.io on how to handle 3 common sales objections: the pricing objection, the feature objection, and the change objection in your conversations with potential customers. 

Now let’s give Steli the floor. 🙂

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4 Definitive Reasons Why Targeting Drives Cold Email Outreach

Master the art of targeting and you’re bound to unleash the full potential of your cold email campaigns. Here are 4 good reasons why targeting should become your core practice for cold emailing, because it influences everything from locating customers to crafting personalized messages that engage and convert.

This is a guest post by Piotr Zaniewicz, CEO @RightHello. If I was to create a list of experts on lead generation, or B2B outbound sales process, Piotr and his team would definitely be in top positions. If you’re not sure what targeting is and why you need it for your cold email campaign, make sure you don’t skip this one.

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