Follow-up After a Webinar: How to Convert Inbound Leads Into Sales Vol. 1

Follow-up email series cover photo

I’m sure you can agree that webinars are time-consuming and stressful. Not only do you have to carefully plan the whole thing out, but you also need to oversee a lot of things, such as recording & sound quality, the Internet connection, plus you need to make sure there’s enough space for everyone to attend the webinar.

But it’s all worth when you aim to increase sales. The number of people that will convert into customers can be astounding (providing you invited the sort of crowd that matches your ICP). How to make that happen?

I have three words for you: a follow-up email sequence.

Continue reading

Get your Prospects’ Email Addresses Verified: Native Bouncer Integration

Woodpecker and Bounder integration visualization

We’re excited to announce that Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender’s reputation. What is Bouncer? It’s a tool that verifies your prospects’ email addresses and sends messages only to validated email addresses, ensuring not a single unwelcome email address slips through.

It has been integrated natively with Woodpecker, which means there’s absolutely zero need for hard coding or activating the app. If you’re using Woodpecker, you’re already using Bouncer. As simple as that. You don’t have to be our paying customer – it’s available right from the trial.

Continue reading

Links in Cold Email: How to Add & Track Them Safely (Updated)

Do you have links in your cold emails? I bet you do. We often feel the need to add a link or two – either in the body of our email or in the signature. Moreover, we usually want to know if someone clicked the link or not. Ideally, we would like to know how many people clicked the link and who it was exactly.

There are many tools that allow us to track clicks on links in emails, but all of them use the same mechanism to do that. Unfortunately, the mechanism is not perfect, and it may cause spam alerts if we set up our links wrong. That’s why it’s important to put in the links properly into our message not to get into spam folder. Here’s how to do that.

Continue reading

Best Signatures for Sales Emails: Let’s Analyze What Makes Them Effective

cold email signature template visualization

Email signature may seem like no big deal. After all, there are plenty of signature templates to choose from. You could just pick the one you like, customize it and paste into your email, right?

This could be enough in the case of a regular business email signature. A signature for a sales email, however, requires a bit more attention as it serves an extra purpose — it should increase your credibility in the eyes of your prospects and encourage them to reply to you.

Continue reading